Romance Novels… In Space?

Granted, I don’t know much, but I didn’t know science fiction/romance novels were popular. Okay, I didn’t even know they existed. Maybe I’m living under a rock.

Who is the market here? I’m not saying women are incapable of enjoying science fiction, but do the women who enjoy reading soft porn… enjoy stories set in space? Is it actually men who are reading these things?

A couple of these covers look like your average, unromantic SF story.

2025 update: This post originally linked to an io9 article. Almost all links to classic Gizmodo articles are broken these days. You can read more about the restoration of this blog here. Long story short: I’m cleaning up broken formatting and removing dead links.